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Social Media for Nonprofits: How and Why

By Nell Edgington

If you are a nonprofit manager struggling with social media (what it is, how to use it, whether its a good idea for your organization or not) read this great post by Amy Southerland, a communications consultant for nonprofits. Social media is Internet and mobile applications for sharing information and ideas.  It includes blogs, Twitter, LinkedIn, Facebook, MySpace, etc.  I’ve written about social media and fundraising before.  But Amy gives a great, easily understood overview of what social media is, why nonprofits need to jump in and how they can get started.  She also includes a couple of examples of nonprofits that have really used social media effectively.

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Related posts:

  1. The Fundraising Payback of Social Media
  2. Social Media and the Future of Fundraising
  3. New Results in the Social Media Fundraising Debate
  4. Don’t Go Blindly Into That Social Media World
  5. Bringing Small Nonprofits to Scale

About the Author: Nell Edgington is President of Social Velocity (www.socialvelocity.net), a management consulting firm leading nonprofits to greater social impact and financial sustainability. In addition to leading Social Velocity’s efforts to accelerate social innovation, she is a regular contributor to Change.org’s Social Entrepreneurship blog and speaks at social innovation gatherings.

Friday, January 16th, 2009 Nonprofits, social media

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