Social Media for Nonprofits: How and Why
By Nell EdgingtonIf you are a nonprofit manager struggling with social media (what it is, how to use it, whether its a good idea for your organization or not) read this great post by Amy Southerland, a communications consultant for nonprofits. Social media is Internet and mobile applications for sharing information and ideas. It includes blogs, Twitter, LinkedIn, Facebook, MySpace, etc. I’ve written about social media and fundraising before. But Amy gives a great, easily understood overview of what social media is, why nonprofits need to jump in and how they can get started. She also includes a couple of examples of nonprofits that have really used social media effectively.
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