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Can Reactive Clark Kent Become Strategic Superman?

By Nell Edgington

For the nonprofit sector to truly climb aboard the social innovation train, as opposed to being abandoned by it, nonprofit leaders need to move past the reactive toward the strategic.

But is that possible? Have nonprofits been stuck in a resource-constrained, charity mindset for too long to be made strategic, bold, big thinkers? It’s been a vicious cycle. Nonprofits lack adequate resources so they become very protective of what they have and wary of any actions which might threaten those resources. Therefore they become exceedingly risk averse and fearful of innovation. They focus more often than not on keeping the doors open as opposed to investing time, energy and resources in long-term strategy.

But that’ s just not going to cut it anymore. These times demand a radically different mindset and approach. The nonprofit sector must move from the reactive to the strategic. So how does a reactive approach differ from a strategic one? It looks like this…

This is an excerpt from my latest post at the Change.org blog. You can read the entire post here.

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Related posts:

  1. A Strategic Approach to Generating Revenue
  2. A Strategic Path Out
  3. What Social Value Do Nonprofits Really Create?
  4. What Nonprofits Can Learn From Social Entrepreneurs
  5. The Strategy of Disruption

About the Author: Nell Edgington is President of Social Velocity (www.socialvelocity.net), a management consulting firm leading nonprofits to greater social impact and financial sustainability. In addition to leading Social Velocity’s efforts to accelerate social innovation, she is a regular contributor to Change.org’s Social Entrepreneurship blog and speaks at social innovation gatherings.


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1 Comment to Can Reactive Clark Kent Become Strategic Superman?

[...] This post was mentioned on Twitter by changefeed. changefeed said: ->@nedgington: Can Reactive Clark Kent Become Strategic Superman? http://bit.ly/aF4n2G [...]

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