There are many things that hold the nonprofit sector back, not the least of which is a lack of money. But perhaps a bigger impediment is the scarcity thinking that may actually contribute to that lack of money.
Most nonprofit leaders, their staffs, board members, and even funders automatically think that resources will always be scarce. It is such a profound psychological impediment because if your assumption is constant deficiency, then you will never try for more.
But shifting this nonprofit mindset from never having enough (scarcity), to endless potential (abundance) could transform the sector.
Scarcity thinking is dangerous because it demonstrates a destructive fixed mindset. Carol Dweck’s pivotal 2006 book, Mindset: The New Psychology of Success, describes two ways that people view their abilities, a fixed and a growth mindset, and I think her approach holds great insight for the nonprofit sector.
A person with a fixed mindset believes “that your qualities are carved in stone,” whereas a person with a growth mindset believes “that your basic qualities are things you can cultivate through your efforts.”
Dweck describes the benefits of the growth mindset:
[In the growth mindset your] traits are not simply a hand you’re dealt and have to live with…In [the growth] mindset, the hand you’re dealt is just the starting point for development…People in a growth mindset don’t just seek challenge, they thrive in it. The bigger the challenge, the more they stretch…Sometimes people with the growth mindset stretch themselves so far that they do the impossible.
Isn’t that exactly what we need more of in the nonprofit sector, more seeing the hand you’re dealt as just a starting point, more doing of the impossible?
The growth mindset ultimately leads to “an ever-higher sense of achievement” and “a greater sense of free will.” Wouldn’t that improved sense of achievement and greater sense of free will be transformative to the nonprofit sector?
Nonprofit leaders can drive this shift by moving their organizations and supporters from a fixed to a growth mindset, in several areas:
- From Charity to Social Change
Instead of operating from the fixed charity mindset of “good work” that is tangential to and less valuable than the “business” of the world, move to a growth mindset that offers board members, funders, volunteers, advocates an opportunity to create meaningful, lasting social change.
- From Fundraising to Financing
Instead of focusing on a fixed ceiling of money you think you can raise, figure out what your nonprofit ultimately exists to accomplish and create a financial growth plan to realize that.
- From a Disengaged to a Productive Board
Instead of bemoaning an unproductive board, seize the opportunity to grow the skills, experience and networks you need on your board to accomplish your goals and build it.
- From a Burned-Out to an Energized Staff
Instead of only paying what you think you can afford for a skeleton staff, figure out what it would cost to hire enough and the best staff you need, then grow your financial model to reach that.
- From Constricting to Allied Funders
Instead of complaining about funders who make restrictive demands, enlist them as partners in the social change you seek, educate them about your true costs, invest them in your theory of change, and then work with them to build the resources you need to get there.
And the list goes on. The point is that there is tremendous opportunity in the simple act of shifting your thinking. By removing the shackles of a fixed mindset you can set your nonprofit, your board, your staff, your funders and ultimately your social change goals on a path toward what you once thought was impossible. That’s powerful.
Photo Credit: astridle