Board of Directors
I don’t have to tell you that November was rough.
A shocking end to an intensely divisive presidential campaign has left many in the social change world reeling. From trying to understand the underlying issues that are dividing our country, to figuring out how to move forward from here and what the future may hold, November was full of soul-searching, blame and calls to action. And growing activism and protest added to the feeling of unrest. But beyond the election there were some bright spots — a new experiment in growing individual giving, a new way to evaluate nonprofits, and new technology to watch in 2017.
Below are my picks of the 10 best reads in the world of social change in November. But I know it was an incredibly busy month, so please add what I missed in the comments. And if you want a longer list, follow me on Twitter @nedgington.
You can see past months’ 10 Great Reads lists here.
- With a presidential election outcome that almost no one predicted, there was plenty of conversation about what everyone missed. From deep rural disaffection, to the “class culture gap,” to political correctness on college campuses, there was no shortage of analysis about what might be causing such deep political divides in our country. As always, Pew Research added critical data to the conversation by breaking down America’s political divisions into 5 charts.
- Some lay blame at the feet of philanthropy. From philanthropy forgetting about the white working class, to elite distance, there were many theories. But philanthropic historian Benjamin Soskis was perhaps most insightful: “We must admit that philanthropy…failed. With a few notable exceptions, grant makers have not given enough attention to our nation’s civic health. No matter how much more attention nonprofits and foundations have given to advocacy work, this election calls out the need for deeper structural investments in the civic infrastructure on which advocacy rests. There is a desperate need for more funding of grass-roots social-justice organizations that can speak to the anxieties and fears of Americans across the nation.”
- And there was real concern about what a Trump presidency could mean for the social change sector. Vu Le provided some balm to worried nonprofit leaders, David Callahan predicted 6 effects on the social change sector, and Lucy Bernholz worried about the impact on civil society. But at least in these early days, some nonprofits have actually seen a significant spike in support.
- Amid the soul-searching and prediction there were also many calls to action. NPQ offered 10 questions for nonprofit boards to ask themselves and 4 things for nonprofits to do post-election, Vu Le suggested nonprofits and foundations get on the same page, and Lucy Bernholz offered some practical advice.
- But perhaps most inspiring was Ford Foundation President Darren Walker urging social change leaders to stay hopeful because “We can, and must, learn from history that the greatest threat to our democracy is not terrorism, nor environmental crisis, nor nuclear proliferation, nor the results of any one election. The greatest threat to our democracy is hopelessness: the hopelessness of many millions who expressed themselves with their ballots, and the hopelessness of many millions more who expressed themselves by not voting at all. If we are to overwhelm the forces of inequality and injustice—if we are to dedicate ourselves anew to the hard and heavy lifting of building the beloved community—then the cornerstone of our efforts must be hope.”
- Amid the political upheaval, activism and protest were on the rise. The ongoing protest of the Dakota Access Pipeline that would carry oil from western North Dakota to Illinois at the Standing Rock Indian Reservation continued to grow in size and attention in November.
- And Chobani yogurt CEO Hamdi Ulukaya has become something of a corporate activist by fighting for and employing immigrants and refugees.
- Writing on the Markets for Good blog, Andrew Means is completely over Overhead. Instead he encouraged us to move to a cost per marginal outcome metric to evaluate nonprofits. Yes!
- Beginning the 2017 predictions a bit early, the Nonprofit Tech for Good blog offered 5 Nonprofit Technology Trends to Watch in 2017.
- Along with the Gates Foundation, ideas42 is experimenting with a new approach to growing charitable giving in the US — helping individuals set philanthropy goals. Fascinating.
Photo Credit: Emanuele Toscano
Amid all of the uncertainty in the wake of the election, one thing is sure. In order to survive and thrive, nonprofit leaders cannot stick their heads in the sand. As others have already enumerated, there is much to be done to prepare for the road ahead — from ensuring your board is actively engaged, to bolstering your partnership with funders, to growing (or launching) your advocacy efforts.
As part of all of this, it is critical that nonprofit leaders not go it alone. They must understand and harness the power of networks in order to grow their ability to influence the future.
As Jane Wei-Skillern and Sonia Marciano put it, networked nonprofits
“see themselves as nodes within a constellation of equal, interconnected partners, rather than as hubs at the center of their nonprofit universes. Because of the unrestricted and frequent communication between their different nodes, networked nonprofits are better positioned to develop more holistic, coordinated, and realistic solutions to social issues than are traditional nonprofit hubs.”
And now — more than ever — we need a social change sector that is coordinated and offers real solutions to the many social challenges we face.
But what does that look like? How does a single nonprofit leader analyze and begin to grow her organization’s networks?
She must work with board and staff to analyze their current and potential networks and create a plan for growth, by asking these questions:
Who Else Is Working on Similar Social Issues?
What other entities are working on similar issue areas? Are you connected to them? In a significant way? If not, make a list and start getting your board and staff to forge alliances, where possible. And ask each of these entities where else you should be connected.
Who Are the Leaders in Other Sectors?
Beyond just the nonprofit space, are there key for-profit industries or local, state or federal government entities that impact your set of social issues? Are you connected to these networks in a significant way? If not, get busy.
Who Are the Policymakers Impacting Your Issue Area?
To the earlier point about moving into the advocacy space (which more and more social change experts are encouraging nonprofits to do), think about local, state or federal policies that might impact your work. Who are the policymakers you should be talking to in order to make sure they fully understand the issues and their impact? Do your networks include these policymakers? If not, get to work.
What Expertise Do We Lack?
A single organization has only a very limited list of core competencies, but you will need a lot of varied expertise to create the social change you seek. So where are you lacking? And who out there (people, organizations) have that expertise? Find them and figure out how you can partner in a significant way to move forward.
Who Are the Influencers?
What about people who are not represented above, but who have the ear of those who are? Who are the key influencers, and are you connected to them? If not, again make a list and start attacking it.
Once you know all of the people and groups to which you want your organization connected, start assigning parts out to your board and staff. Set up meetings to explore how you can start partnering towards bigger social change.
Because we need social change leaders who are not frightened by the looming future, but rather aligned and empowered to face it together.
If you want to learn more about building networks for social change, read my interviews with network experts Anna Muoio, Jane Wei-Skillern, and Sean Thomas-Breitfeld and check out the New Network Leader website.
Photo Credit: Martin Grandjean
One of the biggest complaints about nonprofit strategic plans is that once created, they just sit on a shelf. A strategic plan is completely wasted effort if you neglect the final step of operationalizing it.
And by that I mean creating an annual tactical plan and monitoring process that directly tie to the larger strategy. In fact, lack of the operational part of your strategic plan is one of the 3 biggest problems with nonprofit strategic planning.
It does absolutely no good to have big goals that you want to accomplish and a larger future direction for your nonprofit’s work if you don’t have a way to connect that to your day-to-day operations.
So here are the 6 steps to do just that:
1. Create the Strategy
Start with the broad goals and objectives of your strategic plan. Typically, I recommend a nonprofit have 3-6 broad goals over a future (say 3 years or so) period. These should always tie to your longer term Theory of Change, and each goal should be broken down into the 5-10 objectives necessary to get there. And it goes without saying, but you have to create this strategy through a defined strategic planning process.
2. Create Annual Milestones
Once the board has approved those broad goals and objectives, staff needs to create a milestone table that articulates a lead person responsible (“Lead”) and a deliverable for each objective at the end of each year of the strategic plan (“Milestone”), like this:
3. Create a Year One Operational Plan
Once you have that milestone table, you can pull out the milestones for the first year and develop your Year 1 operational plan (below), which lists monthly or quarterly checkpoints for each objective’s milestone for that year. This will helps you monitor (step #4 below) whether the plan is coming to fruition.
4. Monitor Monthly at Staff Level
This operational plan should be reviewed on at least a monthly basis, where the staff comes together to analyze their checkpoints and report on what’s working, what’s not, and where they need to make adjustments.
5. Monitor Regularly at Board Level
Whether your board meets monthly, quarterly or (yikes!) less, you need to report to them on the progress of your strategic plan at every meeting. Since the board is ultimately responsible for the strategic direction of the organization, they need to understand how it is going. Using the operational plan above, you can easily highlight where: things are moving smoothly (green), things need discussion or action (yellow), and serious problems or hurdles (red) lie.
6. Adjust Accordingly
On at least an annual basis, the full board should review the organization’s Theory of Change and goals and objectives of the strategic plan to determine if any revisions (due to changes in internal and/or external circumstances) need to be made.
I believe that a huge reason for the distaste nonprofit leaders have for strategic planning comes from the poor operationalization of those plans. You simply cannot hope to execute on a strategic plan without tactics to get there.
You can learn more about what a strategic planning process looks like here.
Photo Credit: Kevin Utting
Change is certainly happening within the nonprofit sector and the philanthropy that funds it. From efforts to make philanthropy better at addressing inequity, to movement away from the overhead myth (and other myths), we are witnessing important shifts in how we tackle (and fund that tackling of) social challenges.
But I’m hungry for more.
And more could emerge from honest and transparent conversations about what is holding the social change sector back. There are some key hurdles facing the sector, and we have no hope of finding solutions to those challenges unless we start some no holds barred conversations, like:
- What keeps nonprofits from creating more sustainable business models?
Everyone understands that nonprofits are sorely under-resourced and struggle to find sustainable financing for their work. But few are trying to really understand how we change this reality sector-wide. A few funders have commissioned research on the state of money in the sector, but it’s not nearly enough. I would love to see a real, solutions-oriented conversation about a problem that everyone (nonprofit leaders, boards, funders) knows exists.
- Why do we hold nonprofits to a different standard than for-profits?
Because the nonprofit sector was borne out of the charitable impulse, we continue to see it as more holy than and separate from the for-profit sector. Therefore we are uncomfortable with nonprofits being too political, raising too much money, or spending too much on infrastructure. As a stark example, the nonprofits working for reform to our fairly dysfunctional political system have many fewer resources for and many more restrictions on their efforts than the for-profit lobbyists that the nonprofit reformers are fighting.
- Why won’t we treat nonprofits as equal partners in the economy?
Related to this, because the nonprofit sector emerged as a side-note to the business-driven economy, nonprofits have always been viewed as secondary to, and thus less valuable and important than, the private sector. But you simply cannot have one without the other. The nonprofit sector often provides the research and development, worker support, quality of life and other services that fuel the success and profits of the private sector. Without the nonprofit sector there would be less profit and a weaker economy. So we have to recognize the critical (and equal) role that nonprofits play in creating a strong economy. And we have to begin investing equally in the success of those nonprofits.
- Why are nonprofit boards largely ineffective?
Another truism of the nonprofit sector is that boards just don’t work. I have yet to meet a nonprofit leader who doesn’t have at least some frustration with her board and many are resigned to their board’s deep dysfunction. It is extremely difficult to corral a group of volunteers, to be sure, but instead of accepting that challenge as a rule, let’s figure out how to fix it. Perhaps greater standards and regulations, perhaps compensation for their efforts — I don’t know what the right answer is, but let’s analyze the root causes of this inefficiency and change it.
- How do we direct more money to efforts that result in social change?
There is much debate about whether donors want to give based on the results a nonprofit creates. But if the government is going to continue to off-load social interventions to the nonprofit sector, we don’t have the luxury of letting the funders of those nonprofits give solely based on emotion, reciprocity, or duty. You may not believe in “effective altruism” (the idea that philanthropy should flow to the most effective social interventions), but the fact remains that with mounting social problems and a resource-constrained and gridlocked government, a growing burden for addressing social challenges is falling to the nonprofit sector. Nonprofits will only be able to rise to this challenge if the solutions that work have enough resources to actually work. So let’s recognize the tension among increasing social problems, less government involvement, and lack of money and figure out how to fix it.
It’s time for bigger conversations. We have to openly face the challenges standing in the way of social change and figure out a way forward together.
Photo Credit: Paul Thompson
I’m excited to be heading to Pennsylvania next month to speak at the 2016 Nonprofit Day Conference. My keynote address for the conference will be “The Future of the Nonprofit Sector.” I wanted to share an abbreviated version of the speech with you here via the Social Velocity Slideshare library.
In my mind, there are some fundamental shifts happening in the sector that will be important to watch. They include:
- Increasing competition in the space
- A greater demand for results and social change
- An increased use of advocacy to achieve that change
- A move to more “networked” approaches
- Less “starving” nonprofits of their operational needs
- And (of course) a move from fundraising to financing
These are interesting times, and they hold tremendous opportunity, I think, for the social change sector.
Because I talk about change in the nonprofit sector a lot, I sometimes get inquiries from nonprofit leaders who think they want change at their organization, but actually don’t.
A nonprofit leader might be excited by the idea of dramatically improved fundraising results, or a board who is engaged and invested in the work, or funders who want to step up, but she isn’t willing to do the hard work to realize that change.
I recently talked with a nonprofit leader who was interested in a Financial Model Assessment because he was intrigued by the idea of potential revenue increases. But when I explained that realizing those changes might necessitate other changes — like how he structures his staff, how involved in decision-making he allows the board to be, even how he crafted their long-term strategy — he began to balk.
But the fact is that you simply cannot expect a different result if you continue to operate in the exact same ways.
When I work with a nonprofit organization, my role is to lead a change process so that when I leave, the organization is more sustainable, more engaged and engaging, more strategic and integrated, and ultimately more effective at creating social change.
But significant change is not easy. And for it to truly come to fruition it requires that the nonprofit leader must fully commit — and get her board and staff to fully commit — to creating real, lasting change.
The nonprofit sector is sometimes criticized for being too stuck in its ways. And indeed it can be hard to create change amid a sector that is so consensus-based. Sometimes even the smallest decisions must involve discussion among staff, the board, even funders and other stakeholders.
So if you really want the reality that your nonprofit faces to be different, if you want to find greater financial sustainability, if you want to achieve more program results, if you want to attract more and bigger funders, if you want a stronger, more effective board, you have to commit to real change. And then you have to get others at your organization to commit to real change as well.
I can often tell the difference between a nonprofit leader who is just playing at change, and one who is actually committed to doing the hard work. Ask these questions to determine if your nonprofit is truly ready for meaningful change:
- Are we willing (at every level of the organization) to take a hard look at how we operate and make changes where behaviors or systems no longer make sense?
- Are we willing to have difficult conversations, perhaps on formerly taboo topics, in order to find a better way forward?
- Are we excited enough by the potential rewards of change to work hard to convince skeptics (on the board and/or staff) to come along?
- Are we as an organization willing to invest the time (and patience) in a change process that could take months or years to fully realize?
- Are we willing to open everything we do as an organization to discussion and analysis?
If you can find a critical mass of board and staff members who can answer yes to these questions, then your nonprofit is a candidate for true change and a more effective and sustainable path forward.
Because change is really hard. But with effective, meaningful change can come great reward.
Photo Credit: Pat Ronan
One of my favorite parts of my job is the time I spend working one-on-one to coach nonprofit leaders. One of my clients jokingly refers to our coaching sessions as “nonprofit therapy.”
While we certainly don’t delve into psychology when we meet, it is, I think often cathartic for nonprofit leaders to have an impartial third party who can listen to their frustrations with a disengaged board, understand the loneliness of leadership, appreciate their dismay with funders who are pulling them in too many directions, empathize with their fear that fundraising goals won’t be met.
We all — every single one of us — need someone in our lives who understands the challenges we are facing and can offer some guidance, new ideas, insights that can move us from a rut to a more productive path.
When I start a coaching session with a nonprofit leader, I often ask some key questions to get us moving forward:
What is the biggest thing bothering you right now?
Sometimes nonprofit leaders are so stuck in the weeds, so overwhelmed, so exhausted, or so alone that they cannot pinpoint one issue, let alone figure out a way forward. So I start by encouraging them to just unpack everything. This will often result in a venting session, and that’s completely fine. Letting off steam is absolutely crucial. And nonprofit leaders have very few confidants with whom they can share those struggles. Since a nonprofit leader always needs to put on a brave face to her staff, her board and her funders, she has very few people she can tell the bitter truth, so that’s a big part of my role.
How can we prioritize these challenges?
While it might be tempting, we cannot stop with venting. Once we’ve made a list of the challenges, frustrations and concerns a nonprofit leader is facing, I help her to prioritize those challenges in terms of the biggest threats and their dependence on other things to be resolved. So for example, a nonprofit leader who is struggling to meet her fundraising goals, is frustrated by an ineffective board, and lacks enough staff must analyze how large a threat each of those issues is related to the others, and which are dependent on the others to solve. It may be that kicking the board into gear might help alleviate the other two problems because if the board can start helping bring money in the door, she can better address her fundraising goals which leads to her ability to add additional staff.
Where can we tap into your existing assets?
But how do you do that? As I’ve said, nonprofit leaders are often very isolated and think it is all up to them. But if a nonprofit leader can think strategically about who might be able to help, he can move forward more effectively. A nonprofit leader who is struggling without enough staff and is challenged by his ineffective board could potentially find an ally or two among his board and/or funders. I help a nonprofit leader to think through potential allies who can help overcome a hurdle. A one-on-one conversation with a quiet, but well-respected board member about the specific challenge a nonprofit leader faces may yield that board member’s support and voice toward bringing the rest of the board around. Similarly, identifying one or two funders who could be convinced of the need to invest in capacity-building could yield additional staff and infrastructure to overcome those challenges.
I firmly believe that there is a solution to every challenge a nonprofit leader faces. But in order to get to that solution, a nonprofit leader must be willing to analyze the problem and think strategically and creatively about how she can solve it.
If you want to learn more about the nonprofit leader coaching I provide, download my Coaching benefit sheet. And if you want to learn more about being a strong nonprofit leader, download the Reinventing the Nonprofit Leader book.
Photo Credit: Vinoth Chandar
There was a very disturbing report last week. An NPR poll found that half of Americans who work 50-plus hours a week don’t take all or most of the vacation they’ve earned. And among those who do take vacations, 30% say they do “a significant amount” of work while on vacation.
I cannot stress enough how important it is to the critical social change work we are all doing to take a break every once in awhile. And I mean really take a break and reconnect with those things that make us human, not machine. I don’t care what your job is and how critically important the work you do is, you will do it more effectively if you are a whole person. And you become and stay a whole person when you take time away from that job.
And because I believe in practicing what I preach, I’m about to take my own advice and disconnect from the world of social change (and social media) for the next few weeks. Instead I will be relaxing, playing with my kids, reading, hiking, and just being.
But in case you’ve already taken your time off (good for you!) and you want some things to read while I’m out, here are a few things to explore:
- If you are feeling uninspired for the work ahead, read this, this or this.
- If you want to read other viewpoints on social change, check out past guest bloggers here and here, or catch up with some interviews with social change leaders.
- If you want to encourage some big, game-changing conversations with your board, have them read this, this or this.
- If you need help moving your nonprofit in a new direction, check out these step-by-step guides or books.
- And if you like lists, check out the best social change books, blogs, or conferences.
I’ll be back to writing the blog in mid-August. In the meantime, I hope you all find some space to breathe, to think, and to reconnect with what you are meant to do. Because believe me, we need you back in the Fall inspired and ready for the hard work ahead.
Photo Credit: Five Furlongs