Follow Social Velocity on Google Plus Follow Social Velocity on Facebook Follow Nell Edgington on Twitter Follow SocialVelocity on Linked In View the Social Velocity YouTube Channel Get the Social Velocity RSS Feed

Download a free Financing Not Fundraising e-book when you sign up for email updates from Social Velocity.

scale

Why Nonprofit Leaders Should Play Big

One of the many books I read on my social media hiatus last Fall, was Tara Mohr’s Playing Big: Practical Wisdom for Women Who Want to Speak Up, Create and Lead. Her argument is that there are countless women out there who could be contributing so much more to society but are holding themselves back for various reasons. I think the same could be said for nonprofit leaders, many of whom are women.

Mohr argues that as our country faces increasing challenges we need more women who have solutions to offer to step up and lead:

“The past was a world defined, designed and led by men. The future – we hope – will be a world defined, designed and led by women and men. The present is the transition. Those of us born into this time were born into a unique and remarkable historical moment, a moment of in between…When we understand our moment as one of a major transition that will take decades to enact, and when we see ourselves as forgers of that transition, things shift. We can focus on how we want to help move the transition forward, and we can feel less wounded and frustrated by the myriad ways the transition is not yet complete. We can also feel honored and grateful to be alive at this transition moment and to be stewards of it.”

I would argue that those in the nonprofit sector are also leaders of a critical transition. At this historic moment when it feels like so many daunting problems face us (growing wealth inequality, political divisiveness, crumbling institutions), we need nonprofit leaders — those who envision a better, more inclusive, more equitable society — to speak up, create and lead us to a better place.

So I read Mohr’s book, yes as a woman of course, but also as a social change leader, and I would encourage you to do the same. Nonprofit leaders have tremendous ideas for how to improve systems, change lives, strengthen communities — all things we so desperately need right now. But often those nonprofit leaders are held back — by dysfunctions in the system to be sure, but also by hurdles they place in their own way, like scarcity thinking.

Mohr’s book holds tremendous lessons for nonprofit leaders. Because just as our society tends to place less value on the work and voices of women, we also put less value on the nonprofit sector. Her lessons can easily apply to nonprofit leaders, like:

  • Ignore your inner critic that whispers you are failing or unworthy
  • Connect to your inner wisdom that knows the right way forward in challenging situations
  • Overcome crippling fear that holds you back
  • Unhook from praise and criticism which are so often heaped on nonprofit leaders by boards and funders
  • Stop hiding from having a bigger, bolder role and take some big leaps forward, and
  • Communicate with power by infusing your oral and written language with confidence

I would love to see nonprofit leaders, who have something incredibly valuable to contribute to society, start playing much bigger.  Indeed I believe these times require it.

Photo Credit: Jose Murillo

Tags: , , , , ,

Is This 21st Century Philanthropy’s Defining Moment?

The Grantmakers for Effective Organizations’ (GEO) conference wrapped up last week leaving participants with much to ponder. (If you missed the three guest posts in the GEO conference blog series, you can still read Kathy Reich’s post, Sean Thomas-Breitfeld’s post, and Pia Infante’s post.)

Over the course of the three days of the conference, I often wondered whether this might be the moment at which our generation of philanthropy recognizes and begins to address the fact that it is born from — and thus must consciously address —  inequity. Philanthropy, by definition, is the result of wealth inequality: those who have achieved enormous wealth decide to give some of that wealth away. While wealth inequality is on the rise, so is racial inequality, according to an update to the landmark 1968 Kerner report, which was released this past February.

This situation is quite similar to that at the end of the 19th century. The Gilded Age brought enormous wealth to “robber barons” like Andrew Carnegie who then gave to philanthropic endeavors, like the Carnegie libraries that cropped up across the country and can still be seen in many cities today. But Carnegie’s philanthropy was sometimes seen as perpetuating a system of wealth inequality, as The Los Angeles Herald warned at the time: “[Andrew Carnegie and other philanthropists] have aimed to betray, and succeeded in betraying, the American laborer. It has been the old and only too true story of the rich becoming richer and the poor poorer, year by year.”

The parallels to today are fascinating. The technology boom brought untold wealth to some (like Bill Gates and Mark Zuckerberg) who have then made large philanthropic investments.  But several speakers at the GEO conference asked philanthropists to take a hard look at how much their philanthropy has truly sought to disrupt the system of inequality from which it was born. As Kathleen Enright, President of GEO, said in her opening keynote remarks: “If you aren’t recognizing the racial disparities in the solution you are attempting to solve, then you aren’t solving it.”

And many other speakers seemed to agree. Nikole Hannah-Jones argued that many philanthropy-backed education reforms of recent years (like charter schools) have focused on fixing surface problems instead of the root cause: “What would our public schools look like if we stopped spending money on trying to make separate equal, and instead integrated our schools?” And Brian Barnes of TandemEd similarly argued that “Philanthropy’s blindspot is that it will only push for change so far as change doesn’t challenge its own interests, positions and reputations.”

In fact many of the speakers and panelists at the GEO conference were asking philanthropists to take a hard look at whether their philanthropy was disrupting or perpetuating the system of inequality from which it was born. Which begs the question: could this be the moment in which philanthropy moves from a band-aid for society’s growing wealth inequality, to a beacon leading society toward a more equitable path?

Certainly GEO is not representative of philanthropy as a whole. By definition GEO members are philanthropists who are seeking to do more with their philanthropy — they are striving to become more “effective” philanthropists. But perhaps this group of philanthropic leaders can start to move philanthropy to become more — to truly remedy the disparities that caused its birth in the first place. That would be transformative.

Photo Credit: Puck magazine cartoon of Andrew Carnegie’s philanthropy by Louis Dalrymple, 1903

Tags: , , , , , , , , , ,

Philanthropy in Troubled Times: Blogging the 2018 GEO Conference

Next week, as part of the 2018 Grantmakers for Effective Organizations (GEO) Conference, I’m excited to host some exceptional guest bloggers here on the blog. GEO’s biennial conference is where the most engaged philanthropists gather to talk about how they can more effectively support nonprofit leaders. GEO has asked me to host a blog series about the conference this year (as I did at the 2016 GEO Conference), and I was more than happy to oblige.

I’m particularly interested this year to see how the GEO Conference plays out amid these troubling times. Certainly the world is a very different place than it was at GEO’s last conference, and this gathering of the most engaged and thoughtful philanthropists could be, I hope, an opportunity for philanthropy to find a way to lead in a time that is arguably dismantling the progressive causes many of these philanthropists have been championing for decades. Indeed, leading philanthropic leaders like Grant Oliphant of the Heinz Endowments has argued that philanthropy “can’t win the battle of ideas by hiding,” and Darren Walker of the Ford Foundation has described his hope that philanthropy will “realize the urgency of now.”

The GEO Conference, held this year from Monday, April 30  to Wednesday, May 2 in San Francisco, is a first-in-class display of philanthropists thinking long and hard about their role in social change. Particularly now, when there is a real opportunity for philanthropy to stand up and have a stronger voice about where our country is headed, this conference provides a real opportunity. I’m looking forward to some open, honest and challenging conversations about how philanthropy can and should do more to lead in these challenging times.

I am particularly excited about several of the planned sessions, including “Supporting Advocacy during Turbulent Times,” “Strengthening Nonprofits as a Social Justice Strategy,” “Philanthropy’s Role in Closing the Nonprofit Racial Leadership Gap,” and “Power and the Future of Philanthropy.”

And starting next Tuesday, May 1st you’ll be hearing from this great group of guest bloggers:

Kathy Reich, Director of BUILD at the Ford Foundation  
Kathy guides Ford’’s efforts to implement sector-leading approaches to support the vitality and effectiveness of institutions and networks that serve as pillars of broader social movements. Before joining Ford, Kathy worked for 15 years at the David and Lucile Packard Foundation, most recently as organizational effectiveness and philanthropy director. Prior to that, she was policy director at the Social Policy Action Network, served as a legislative assistant on Capitol Hill, and worked for state and local elected officials in California. Kathy currently serves on the boards of Grantmakers for Effective Organizations and the Peninsula Jewish Community Center, and co-chairs the Fund for Shared Insight. She was named a Schusterman Fellow in 2016. She has also been featured on the Social Velocity blog several times in the past, as an interviewee twice (here and here) and a guest blogger.

 

Sean Thomas-Breitfeld, Co-Director of the Building Movement Project
Prior to joining BMP, Sean spent a decade working in various roles at the Center for Community Change, developing training programs for grassroots leaders, coordinating online and grassroots advocacy efforts, and lobbying on a range of issues, including immigration reform, transportation equity and anti-poverty programs. Before joining the Center, Sean worked as a Policy Analyst at UnidosUS (formerly the National Council of La Raza), where he focused on employment and income security issues. Sean received a Master’s Degree in Public Administration from NYU’s Wagner School, where he now serves as an Adjunct Assistant Professor of Public Service. You can read my past interview with Sean here.

 

Pia Infante, Trustee and Co-Executive Director of The Whitman Institute
Pia speaks and teaches on radically embodied leadership and trust based practice in many settings including Harvard Kennedy School: Center for Public Leadership, Ashoka Future Forum, Opportunity Collaboration, Net Impact, Council on Foundations, Grantmakers for Effective Organizations, International Human Rights Funders Group, and the Skoll World Forum. She also proudly serves as the Board Chair for the Center for Media Justice and is on faculty for the M.A. in Leadership Sustainability at the University of Vermont’s Rubenstein School of Environment and Natural Resources as well as Thousand Currents Academy. She is an I.C.F. certified executive leadership coach and holds an M.A. in Education from the New School for Social Research.

 

After the conference is over I’ll do a wrap-up post that will bring the blog series to a close.  If you plan to be at the GEO Conference, please let me know, I’d love to see you there!

Photo Credits: GEO, Ford Foundation, Building Movement Project, The Whitman Institute

Tags: , , , ,

The Danger of the Nonprofit Savior Complex

You know the Nonprofit Savior Complex, I know you do. It’s when a nonprofit leader begins to believe that she (and only she) cares enough, knows enough, or is enough to fix the massive problem she cares so deeply about.

The positive side to the Savior Complex is it compels people who see an injustice in the world to stand up and do something about it. It is their very belief that they can make a difference that compels them to act, and often to make positive social change. Indeed, it is this altruistic entrepreneurial spirit that drives the social change sector. And it can be a beautiful thing.

But when it is taken too far, the Savior Complex can become dangerous.

Instead of reaching out to other leaders, building networks, being open and brutally honest with funders, demanding more from their board, the Nonprofit Savior instead chooses to go it alone. I’ve seen it in my clients, and I’ve seen it in myself.

It’s the program director who refuses to take a vacation because she thinks her program will fall apart in her absence. It’s the executive director who rather than demand real engagement from her board, just soldiers on by herself. It’s the activist who marches every weekend — to the detriment of her health, her family, her job — because she thinks no one else will.

The reality is that the complex problems we face cannot be solved by a single savior. Let’s face it, Superman doesn’t exist. So as a true leader you have to create the space — in your own organization, in your own community, in your own social issue area — for others to step up and lead alongside you.

Let me be clear. I am not arguing that nonprofit leaders should sit back and let nature take its course, particularly when progressive social issues are seemingly under constant attack.

Rather, I am arguing that you must begin seeing yourself and your organization as part of a larger complex of committed, capable, caring, effective people and organizations. You must move from creating individual action that will only get you so far, to creating coordinated network action.

To move away from the Savior Complex you have to reach out to others, to form partnerships, to build networks. So start by recognizing that others beyond you care just as much, are just as capable (maybe in different ways), and are worthy of your time to figure out how you can work together effectively. There is tremendous power in numbers.

So to overcome the Savior Complex, you can:

You might be surprised as the leaders (within your organization, within your issue area, within your community) step up in the space you have finally left open.

The Savior Complex is ultimately about an overactive ego. Someone who suffers from the Savior Complex fundamentally (but perhaps unconsciously) believes that no one can or will do it as well as she does. But the fact is that there are others out there. And to truly accelerate change we need more people working together within and across organizations, rather than working themselves to the bone amid an isolated, competitive, singular view of the world.

Photo Credit: Tom Bullock

Tags: , , , , , , , , , , , ,

Why Women Will Lead the Social Movement For Gun Control

As a mother and a human being, the Parkland, Florida school shooting on Wednesday cut me to the core. As I know it did so many of you.

And as someone who spends my time writing about and advising social change efforts, I am also curious about how growing momentum to create change to the obviously severe social problem of gun violence in America will evolve. Because it can often seem that gun violence is an impossible problem for America to solve. But as Daniel Kibblesmith put it on Twitter, it is not:

 

True, smoking was once so pervasive in America, and the tobacco lobby so strong that there was little hope that change would happen, but it has. There are now few places where you can smoke inside and smoking rates have dropped dramatically over the last 40 years. In 1965 almost 43% of American adults smoked, in 2014 only 17% did.

History shows that this pattern of social change repeats again and again — from the abolition of slavery, to women’s suffrage, to the legalization of interracial marriage. An issue becomes so egregious that it builds enough critical mass to force change.

Bloomberg did a fascinating graphic of 6 social issues and how quickly they went from a flash point of public interest to a change in federal policy. The issues ranged from prohibition, to women’s suffrage, to abortion. The amount of time that spanned between an issue’s flash point and change to federal law ranged from 2-19 years:

 

The idea is that once an issue becomes so important to the American public it is only a question of time (and relatively short time at that) before the issue moves through the states to eventually become a federal policy change. As Bloomberg writers Alex Tribou and Keith Collins put it:

“Social change in the U.S. appears to follow a pattern: A few pioneer states get out front before the others, and then a key event—often a court decision or a grassroots campaign reaching maturity—triggers a rush of state activity that ultimately leads to a change in federal law.”

The 10+ year social movement to legalize gay marriage is an excellent example of this. Launched in 2004 as a collaboration among many social change organizations, funders, and experts, by June 2015 (11 short years later) gay marriage became legal across the country.

So, what will it take for Americans, who overwhelmingly support common sense gun legislation, to rise up and convince their elected officials to make change? It is already beginning in many states, with hundreds of gun control laws passed at the state level since Sandy Hook. I think we will see a federal-level change to gun control in the next 5-10 years. It is within the realm of possibility to push the federal government to change gun laws.

And I honestly think that that push will come largely from moms. Women like me, who watched in horror as children the exact same age as my youngest son ran, arms locked with classmates, screaming in terror out of Sandy Hook Elementary and then just 5 years later watched again in horror as children the exact same as my oldest son shared video on SnapChat of the bloodshed they witnessed.

Let me tell you, there is hardly a more powerful force in this world than that of a mother wanting to protect her child. 2018 has been called “The Year of Women” because women are stepping up in record numbers to run for office, to advocate, to volunteer, and even take to the streets all in the name of social change. I think gun violence — violence that increasingly threatens to harm our own children — will compel women who are already stepping up to force change.

As a dear friend and fellow mother texted me Wednesday morning:

“Just reading all the politicians offer their bullshit condolences and take money from the NRA makes me sick.”

And as Margaret Mead (also a mother) famously said: “Never doubt that a small group of thoughtful, committed citizens can change the world: indeed, it’s the only thing that ever has.”

Yep. I’m telling you. Our leaders’ willingness to turn a blind eye to the daily carnage around us is wrong on every single level and it will and it must change. I don’t think moms are going to take it much longer. Change is coming. Just you watch.

Photo Credit: Slowking4 

Tags: , , , ,

When A Funder Takes Your Nonprofit Off Course

It’s fairly common knowledge that in the nonprofit sector the relationship between funders and nonprofit leaders is often fraught. A power imbalance between those with the purse strings and those without can sometimes lead to poor decisions about a nonprofit’s future direction.

The other day I was advising a nonprofit leader — let’s call him “Tim” — about whether he should expand his after-school program to a new school district, an expansion that one of his key foundation funders was championing. Tim was intrigued by the idea because due to a mix of circumstances (high need, proximity to other programs, etc.) investing in this school district had recently become popular among foundations.

But Tim was conflicted because, through years of experience implementing his very successful program, he knew that this new school district would not be a good fit for his program. The school district leadership was not fully invested in Tim’s program and approach, the district was located too far away for the nonprofit to ensure program quality, and the expansion would stretch Tim’s staff too thin, to name just a few of the issues. Despite the drawbacks, Tim was seriously considering expanding to this new district for the sole reason that one of his funders was really keen to see Tim’s program there.

This is a recipe for disaster. It’s an example of a nonprofit leader paying too much attention to the noise. But most troubling, this is an example of a nonprofit leader elevating a funder’s opinion above what the nonprofit leader knows is right.

Don’t get me wrong, I get it.

As a nonprofit leader, there are so many interested parties, so many stakeholders, so many voices telling you what is right and what is best. But the problem is that often those voices have inserted their, or their organization’s, self interest. That’s not to say that this foundation leader was acting with malice. Rather I would bet that he was simply acting with a lack of complete information. Perhaps the foundation leader thought, from his limited viewpoint, that Tim’s proven program would be the perfect addition to this troubled school district. But the foundation leader didn’t understand the larger dynamics at play. And if Tim kept quiet he would actually be doing both himself and the foundation a disservice by keeping his expertise out of the equation.

So when faced with a critical decision (and so many competing voices) how do you get clear about the right move for your nonprofit and then articulate that potentially unpopular decision to others?

First, you have to get quiet. I’m serious — take a walk, turn off your devices, go out in the woods, whatever it takes. You simply cannot make a critical strategic decision amid the ringing phones, your staff’s questions, the constant ping of emails, or the lure of social media.

Once you’ve gotten truly quiet ask yourself: “Which of the possible directions facing our nonprofit is most likely to increase our ability to achieve our desired outcomes?” If you haven’t yet articulated your nonprofit’s desired outcomes, then you need a Theory of Change, which is an excellent guiding document when facing critical strategic decisions like this.

In Tim’s case, if he had gotten quiet and asked himself this question, the answer would have been clear. An expansion to the new school district would actually decrease his nonprofit’s ability to achieve their desired outcomes because 1) they were unlikely to achieve those outcomes with the new students (for all of the reasons outlined above), and 2) the additional drain on his staff would likely decrease the outcomes they were already achieving with their current students.

Once you have arrived at your answer (not the answer someone else wants) articulate (on paper if it’s helpful) why this is the right decision for your nonprofit’s mission and desired outcomes. Then convince a few board champions of your argument. Finally meet one-on-one with your funder, or whoever is trying to take you away from what you know to be the right path. In a clear, evidence-based, confident way explain the reasons behind the decision you have made.

Making the right decision for your organization might be terrifying at first – especially if you risk losing a key funder. But trust me, making the right decision will put your nonprofit in a much better place in the long run.

In Tim’s case, deciding not to expand to the new school district could result in one of two things: 1) he could convince his funder that this is the right decision and through Tim’s honesty and strategic decision-making solidify the funder’s long-term support, or 2) he could lose a funder who doesn’t have his nonprofit’s best interests at heart. And if Tim has a solid financing plan for his nonprofit, the loss of that single funder does not have to be a death knell for the organization.

Either way he has put his nonprofit on a stronger, more sustainable path.

Photo Credit: U.S. Coast Guard

Tags: , , , , , , , ,

Creating Honest Conversations Between Nonprofits and Funders: An Interview With Eric Weinheimer

Eric WeinheimerIn today’s Social Velocity blog interview, I’m talking with Eric Weinheimer, President and CEO of Forefront, the only regional association that represents grantmakers, nonprofits, advisors, and social entrepreneurs. With 1,100 members in Illinois, Forefront provides education, advocacy, and research, and mobilizes its members around issues that are important to the nonprofit sector.

Prior to his current role, Eric was the CEO of The Cara Program, a nonprofit that provides comprehensive training, job placement, and support services to individuals who are homeless and struggling in poverty. Eric was selected as a member of the Emerging Leaders Program for the Chicago Council on Global Affairs and as a Chicago Community Trust Fellow. He was also appointed by Illinois Governor Pat Quinn to the Social Innovation, Entrepreneurship, and Enterprise Task Force. He serves on the Advisory Board for the Social Enterprise Initiative at The University of Chicago Booth School of Business and on the Board of Directors for the Oak Park-River Forest Community Foundation.

Nell: Forefront is the only statewide association that has both nonprofit and funder members. How does Forefront deal with the power dynamic that is so often present between grantors and grantees?

Eric: Forefront talks explicitly about the power dynamic in much of our programming and classes, specifically our annual Grantmakers Institute for new program officers. We have candid conversations with these grantmakers and present actual case studies to give them a better understanding of their power and unique position. We also discuss how others perceive them and their roles, and how those perceptions can impact their effectiveness.

Forefront also has a non-solicitation policy that prevents nonprofits and grantmakers from discussing specific requests or proposals with each other when they gather at Forefront. The spirit of that policy also extends to how we bring grantmakers and nonprofits together. When nonprofits and grantmakers meet at Forefront, there is an explicit goal or purpose related to an issue in their fields or in the sector. While the power dynamic still exists, putting the focus on a larger purpose rather than on money helps our members build trust, leading to more genuine and balanced relationships. We also make sure that grantmakers and nonprofits co-chair some of our affinity groups to ensure balanced perspectives.

Nell: One of Forefront’s biggest initiatives is Real Talk about Real Costs, a series of funder and nonprofit convenings (the first in the nation) to talk about funding the full costs of nonprofit organizations. What have you learned through this series both about how to encourage more effective conversations between nonprofits and funders and about how to better support strong nonprofit organizations?

Eric: In the conversation on Real Costs we’ve learned that it’s not about creating another resource or a toolkit. Its not about what grantmakers or nonprofits should or should not do. Rather, it’s about starting an honest conversation. There are so many grantmakers and nonprofits that haven’t had the opportunity to dig in and engage with this work, either independently or with feedback from their counterparts. Our value-add is to catalyze these conversations. Forefront’s role is to create the space for honest dialogue, mobilize our members around this issue, promote best practices, and curate and share the newest research. It’s a slow and gradual process, but it ultimately leads to change in awareness, understanding and behavior.

Nell: How far do you think the national social sector has come in terms of more effectively supporting strong nonprofits and building more transparent and effective funder/nonprofit relationships?

Eric: We’ve certainly made some progress in the last 15 years, but we have a long way to go. It’s encouraging to see more funders express interest in general operating support and capacity building. However, too often, funders’ still feel the need to be in control and prescribe certain solutions rather than engage communities for their feedback and ideas.

Likewise, nonprofits have become more transparent, but they are still too reluctant to admit to challenges or failures because of possible consequences to their funding. Funders could model this practice for the nonprofits much more than they currently do. Funder transparency is only in its infancy.

Nell: Your national counterpart, Independent Sector — a national membership association of nonprofits and funders — had a recent change in leadership with Dan Cardinali taking the helm. What would you like to see Independent Sector doing to move this work forward on the national stage?

Eric: Dan is terrific – smart, experienced, strategic and passionate. He will do a great job. Under his leadership, Independent Sector (IS) has a real opportunity to be the connective tissue for our sector and elevate the good work that is happening around the country. I would encourage Dan to focus on a few of the critical issues facing our sector, both internal and external. Whether it be real costs, transparency, the power dynamic, or policy and advocacy, IS can highlight and amplify where real progress is being achieved and help to transport those examples to other locations. Once new practices take hold in certain geographic locations, other regions will follow suit. Organizations are eager for strong leadership that informs, inspires and mobilizes them to action.

Photo Credit: Forefront

Tags: , , , , , , , , , , , , , ,

When Nonprofit Collaboration Actually Makes Sense

Let’s talk about nonprofit collaboration for a second. Funders and thought leaders often extol the virtues of collaboration among nonprofit organizations as a way to maximize increasingly limited resources. But pushing nonprofits to blindly collaborate, just for the sake of saving some money (“Can’t you all just work together?”), is really doing no one any favors.

Peter Panepento’s recent article in the Stanford Social Innovation Review, is among the latest of these calls for more collaboration. In fact he explains a sort of magic he sees in collaborations that are forged between quite disparate groups. He argues:

“At a time when nonprofits are getting squeezed by government budget cuts and facing increased need among those they serve, many groups are realizing that they cannot achieve their missions without building new alliances…Interestingly, many of the most successful collaborations have been between groups working on very different missions, or between nonprofits and groups outside the nonprofit field.”

Indeed, innovative collaborations can be very exciting. But we must make sure that when collaboration happens, it follows a thoughtful, strategic approach, otherwise it can come at quite a cost. We can’t just encourage nonprofit leaders to “collaborate more” and call it a day. There are very specific times when, and very specific ways to approach, collaborations that make sense.

First, it’s important to make a distinction between two very different types of collaboration:

  1. Little “c” collaboration where a nonprofit coordinates with other organizations to deliver programs and services and/or share best practices, vs.
  2. Big “C” Collaboration where nonprofit leadership analyzes their external marketplace and forges organization-wide, strategic alliances with other entities that can help move the nonprofit’s social change goals forward.

In their article “The Networked Nonprofit,” Jane Wei-Skillern & Sonia Marciano articulated this difference:

“Many traditional nonprofits form short-term partnerships with superficially similar organizations to execute a single program, exchange a few resources, or attract funding. In contrast, networked nonprofits forge long-term partnerships with trusted peers to tackle their missions on multiple fronts.”

Collaboration with a Big C is a strategic way for nonprofits to operate, but it necessitates that nonprofit leaders have a clear understanding of their individual nonprofit’s core competencies, target audiences, and desired social change outcomes (through a Marketplace Map and Theory of Change), so that they can be very clear about which entities they should Collaborate with in order to move those outcomes forward. And instead of viewing their nonprofit as a single organization, nonprofit leaders can begin to think of their nonprofit’s work as part of a larger network of social change.

So to Collaborate effectively, nonprofit leadership must embark on a 3-part process:

  1. Get clear about the nonprofit’s core competencies (what you do better than anyone else), target populations (who you seek to benefit or influence), and desired social change outcomes (the change you’d like to see in the world). This can be done by creating a Theory of Change.
  2. Map your external marketplace to determine the potential Collaborators out there and where and when it might make sense to forge strategic alliances.
  3. Finally, because these need to be organization-wide alliances, you must engage your board, not just your staff, in creating high-level relationships with those with whom you’d like to Collaborate.

In other words, in order to move your mission forward through Collaboration, you must better understand both your nonprofit and your external environment. By figuring out exactly what your nonprofit brings to the table that is different from and additive to what potential Collaborators bring to the table, you can more successfully develop partnerships with more high-level decision-makers in the nonprofit, government, and/or private industries that affect the social change you seek. And isn’t that what it is ultimately all about?

I’m all for Collaboration — when it makes strategic sense. But the only way Collaboration works is when a nonprofit gets very clear about what change they want and which entities out there can help achieve it.

Photo Credit: Joseph Stalin, Franklin D. Roosevelt, and Winston Churchill on the portico of the Russian Embassy during the Tehran Conference to discuss the European Theatre in 1943, Wikimedia.

Tags: , , , , , ,


Share




Popular Posts


Search the Social Velocity Blog