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Home » Capacity Building » How to Create a Compelling Fundraising Ask [Slideshare]

March 24, 2015 By Nell Edgington 2 Comments

How to Create a Compelling Fundraising Ask [Slideshare]

There are many misconceptions about fundraising. One of which is that there is a magic bullet out there (the perfect event, a connection to a celebrity) that will create a financial windfall. Often in the nonprofit world board and staff members so despise fundraising that they desperately search for a shiny object to make it all go away.

But the reality is that fundraising is an ongoing affair. Financial sustainability comes from a strategic financial model, a piece of which often includes loyal, committed donors who passionately believe in your work. And you create that by finding donors who share your view of a social problem and then creating a compelling fundraising ask to convince them to invest.

A Message of Impact does this by describing how your nonprofit creates social value and why a donor should partner with you in creating that value.

Adding to the growing library of Social Velocity Slideshare presentations, below is the How to Create a Compelling Fundraising Ask slideshare, which describes the process for developing your nonprofit’s Message of Impact.

Instead of spending board and staff time trying to dream up the next ice bucket challenge, find a connection to the biggest celebrity, or invent the next must-attend gala, use that effort to create a Message of Impact that will create a cadre of donors who will support you over the long haul.

Take a look.

And if you’d like to learn more about creating your nonprofit’s message of impact, download the Design a Theory of Change Guide or the Craft a Case for Investment Guide.

 

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Filed Under: Capacity Building, Financing, Fundraising, Individual Donors, Marketing, Nonprofits, Philanthropy, Roadblocks, Social Change, Strategy Tagged With: case for investment, case for support, donors, Fundraising, fundraising ask, fundraising pitch, message of impact, nonprofit, nonprofit outcomes, Philanthropy

Reader Interactions

Comments

  1. Darci David says

    May 19, 2015 at 1:31 pm

    Hello, is this available anywhere, for purchase or free, where the audio presentation is included?

    Thank you,
    Darci David
    TrueNorth Community Services

    Reply
  2. Nell Edgington says

    May 20, 2015 at 1:58 pm

    Hi Darci,

    Yes you can download the Creating a Message of Impact webinar on the Social Velocity webinars page here: https://tools.socialvelocity.net/on-demand-webinars/

    Thanks!

    Reply

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