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Featured Posts

Constraint or Opportunity?

January 12, 2010 By Nell Edgington Leave a Comment

One of my favorite organizations and a critical player in the creation of a well-capitalized nonprofit sector, the Nonprofit Finance Fund, is seeking feedback.  NFF is a community-development fund that makes millions of dollars in loans to nonprofits and pushes for fundamental improvement in how money is given and used in the sector. Last March […]

Messaging Impact

May 15, 2009 By Nell Edgington 2 Comments

There is a missing link, I think, in how many nonprofit fundraisers approach their work. And that missing link is effective messaging.  Fundraising often uses the messaging of need.  “We need $100 to provide our programs.” “We need $1,000 to meet our goals.”  And many who counsel fundraisers continue to stress the messaging of need, […]

Asking for Money in a Recession

January 26, 2009 By Nell Edgington 4 Comments

In difficult economic times like these it can seem impossible and exhausting to raise money.  It may appear that everyone is saying no, and raising enough to keep your nonprofit going is nearly impossible.  You may grow angry at those who have wealth, but are unwilling to part with it because of fear and uncertainty. […]

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