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5 Nonprofit Trends to Watch in 2017

By Nell Edgington



It’s that time of year again, where we take a look back at the year drawing to a close, and forward to the year ahead. We all know that 2016 was rough (and if you want to wallow for a minute or two, check out John Oliver’s cathartic send off to 2016).

But I am ever the optimist, so I’m hopeful that 2017 will be better. In particular I think the upheaval of this year provides an opportunity for social change to mobilize. So 2017 could be an interesting year to watch.

Below are what I predict (hope) will happen in 2017. But I make no promises.

And if you want to see how I did in past years, you can check out my 5 Nonprofit Trends to Watch lists from 2011, 2012, 201320142015, or 2016.

  1. An Expanding Definition of Equity 
    As philanthropy continues to agonize over the presidential election and what it means and what philanthropy missed, I think there may be a reckoning that philanthropy’s growing interest in equity and inclusion must expand to include those in the rural, working class who feel they’ve been left behind. Whether this means increased philanthropic investments in “red” America, it remains to be seen, but I believe philanthropy will seek to understand how they might help to heal a divided nation.

  2. Greater Use of Networks and Movements for Social Change
    There is no doubt that social change must cross organizational boundaries in order to become systemic, so nonprofits will (I hope) increasingly recognize that they must break down their walls and become more networked in order to achieve their goals. From social movements like #BlackLivesMatter and the widespread networks working on LGBTQ rights, social change leaders will increasingly recognize that they cannot go it alone. There will be more organized efforts to marshal resources toward larger social change.

  3. Growing Recognition Among Millennials of the Role of Institutions in Social Change
    But networks and movements are not enough — institutions also play a critical role in social change. And Millennials in particular tend to be anti-institution — we saw their distaste for political institutions in their low voter turnout rates in November’s election. So those Millennials pushing for reforms will need to figure out how to connect their movements and networks to the requisite political and social institutions.

  4. More Nonprofit Advocacy
    Continuing to be squeezed by shrinking government dollars and a challenging political environment, nonprofits will increasingly recognize the need to embrace advocacy as a social change tool. Formerly worried about jeopardizing the legal status of their organization, nonprofit boards and staffs will become more willing to take the risk and work to help policymakers and their influencers understand the need for their social change work.

  5. More Analysis of What Nonprofit Financial Sustainability Requires
    This one is truly optimistic, I know, but I really believe that the discussions about the Overhead Myth and funding a nonprofit’s real costs will give way to a larger conversation (and research) around what it takes to create financial resilience in the nonprofit sector. Funders and nonprofit leaders are slowly starting to recognize that they must invest in financial models in order to be successful. So I’m hopeful that there will be a growing body of research into what works and what doesn’t, more case studies about nonprofits that have found financial sustainability, and a growing push to wield the money sword in the nonprofit sector.

Photo Credit: James Vaughan

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About the Author: Nell Edgington is President of Social Velocity (www.socialvelocity.net), a management consulting firm leading nonprofits to greater social impact and financial sustainability. Social Velocity helps nonprofits grow their programs, bring more money in the door, and use resources more effectively. For more information, check out Social Velocity consulting services and clients.

Thursday, December 8th, 2016 Advocacy, Innovators

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1 Comment to 5 Nonprofit Trends to Watch in 2017

[…] ~“Funders and nonprofit leaders are slowly starting to recognize that they must invest in financial models in order to be successful. …There will be a growing body of research into what works and what doesn’t, more case studies about nonprofits that have found financial sustainability, and a growing push to wield the money sword in the nonprofit sector.” (source) […]

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